Listen to the NLM Director's Comments on biopsychosocial care and Stephenson's legacy. The transcript is also available.
This week the National Library of Medicine welcomes the 23rd annual conference that celebrates research inspired by the late British psychologist, physicist, and advertising researcher William Stephenson.
If psychology, physics and ads seem to be an odd combination, it provides insights into Stephenson's scope as well as the widespread use of a research technique he invented called 'Q methodology.' Q methodology is used in many areas, including: political science, advertising and marketing, K-12, higher and professional education, public opinion, management, and psychology....
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[Source: What's New on MedlinePlus]
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